February 24, 2022

Aerobus and Spurs join already robust airlines market

SBJ Atlas

Mexico-based budget airline Viva Aerobus and the Spurs announced a partnership last month, adding its name to an already robust airlines sponsorship category that includes 26 brands with multiple deals across major sports properties. Only five MLB teams have openings in the category, while the MLS (16) and NBA (13) have many more opportunities. Alaska Airlines boasts an impressive cornering of its local market – with naming rights to the basketball and football facilities for the University of Washington and jersey sponsorship of the Portland Timbers, highlighting its 23 total regional deals. To see a further breakdown of sponsorship categories, head to SBJ Atlas