May 3, 2022

PPG ever-present with Penguins during NHL playoffs

SBJ Atlas

PPG ever-present with Penguins during NHL playoffs

After ceding home helmet placement to Bold Penguin this season, PPG still managed to keep complete visibility with the Penguins during home games as the team’s naming rights partner, and away games via their retention of the away helmet sponsorship. The paint supply company’s brand has adorned the team’s arena for one Stanley Cup Trophy and 25 postseason games over the first five years of the deal. PPG has been the presenting sponsor of three promotional nights this season, most recently for the Penguins Fan Appreciation Night on April 29, with players giving the “Shirts off Our Backs” to 23 fans in the final home game of the season. To learn more about partnerships between teams and their partners, head to SBJ Atlas. 

PPG and the Penguins have been partnered since 2016, with naming rights and helmet sponsorship a part of PPG's sponsorship portfolio.