August 30, 2021

NFL Team/Player Sponsorship Analysis: Insurance Is Vital

SBJ Atlas

Insurance continues to be the most prominent category for NFL teams, with each of the league’s 32 franchises having at least one such deal and many having multiple deals in the same category. GEICO leads the way with 19 total deals. Insurance is also a popular category among the league’s athlete endorsers, with big names like Denver linebacker Von Miller among those having deals in the space. Download the entire set of data here, then gain access to SBJ Atlas as the season gets underway and the sponsorship picture becomes even clearer.