April 21, 2022

Motorola adds to bountiful jersey sponsorship portfolio

SBJ Atlas

Motorola adds to bountiful jersey sponsorship portfolio

Tuesday’s Padres jersey sponsorship announcement with Motorola, set to begin in ’23, meant the smartphone company added its fourth jersey partnership across the five major U.S. leagues. Motorola’s additional deals are with the Pacers, Bucks, and Fire (parent company Lenovo adds a fifth deal to this pot, agreeing to helmet sponsorship terms with the Hurricanes in ’21). Despite holding more deals across all sports, Motorola competitor Samsung holds signage in four major U.S. stadiums, while Motorola features in-venue branding in eight. To see more on the smartphone category and other major categories in the sporting landscape, request a demo with SBJ Atlas.