April 27, 2022

Long-term jersey deal could be coming to an end

SBJ Atlas

Long-term jersey deal could be coming to an end

Real Madrid has featured Emirates on the front of their kit since ’13, with the agreement the third most lucrative in the world since the two sides renewed in ’17. Emirates has been a part of four Champions League trophies, three LaLiga titles, and one Copa del Rey triumph for Real Madrid. Real Madrid is currently in the semi-final of this year’s Champions League, playing tonight against Manchester City. Historic rival Barcelona recently agreed to a lucrative sponsorship deal with Spotify, which included naming rights at Camp Nou and shirt placement for the next three years at $64M per season. To see more details on major sports deals, visit SBJ Atlas.